Prototype 2
Prototype Dev Radical Entertainment Closed Down
Written Thursday, June 28, 2012 By Richard Walker
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Radical Entertainment, the studio behind the Prototype series has been shut down by Activision, with the developer's Former Audio Designer Rob Bridgett declaring "RIP Radical Entertainment 1991-2012" on Twitter earlier this evening.

The studio will now apparently serve a support role at Activision while the company decides what to do with the Prototype dev and wholly owned Acti subsidiary. Prototype 2's poor sales performance is supposedly to blame for Acti's decision to shut down Radical, despite the game topping NPD sales charts in April when it launched.

Prototype 2 managed to limp to only 250,000 sales since its release, despite generally strong reviews, including our own verdict. Activision issued the following statement to Kotaku, explaining the decision to close Radical Entertainment down:

"Although we made a substantial investment in the Prototype IP, it did not find a broad commercial audience. Radical is a very talented team of developers, however, we have explored various options for the studio, including a potential sale of the business, and have made a difficult conclusion through the consultation process that the only remaining option is a significant reduction in staff," the statement reads.

"As such, some employees will remain working for Radical Entertainment supporting other existing Activision Publishing projects, but the studio will cease development of its own games going forward."

[Via Shack News]


User Comments

Forum Posts: 117
Comment #1 by some Irish guys
Thursday, June 28, 2012 @ 03:51:21 PM
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And another one bites the dust. There is a sad trend of studio's being unable to earn enough to keep going, I'd like to see it stop :(

Forum Posts: 30
Comment #2 by Man On The Run
Thursday, June 28, 2012 @ 03:51:48 PM
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Ahhh, Activision how i hate thee.

Forum Posts: 1
Comment #3 by PickVanCleef
Thursday, June 28, 2012 @ 03:53:33 PM
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That's a shame, I really enjoyed Prototype, good luck to the employees....fuck Activision.

Forum Posts: 139
Comment #4 by GaryYEAH
Thursday, June 28, 2012 @ 03:53:56 PM
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The Activision executives are rubbing their hands and smiling a smug grin right about now...


Forum Posts: 23
Comment #5 by SydLosttarot
Thursday, June 28, 2012 @ 03:59:25 PM
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Just finished Infamous 2. The first one didn't control that great imo. Prefer this series vastly. Bummed. And brief.

Forum Posts: 66
Comment #6 by taffaroo97
Thursday, June 28, 2012 @ 04:00:57 PM
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Oh dear. RIP Radical

Forum Posts: 1398
Comment #7 by linktriforce007
Thursday, June 28, 2012 @ 04:01:12 PM
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Still didn't stop them from making store exclusive preorder bonuses.

Forum Posts: 128
Comment #8 by IrritatedPuppy
Thursday, June 28, 2012 @ 04:06:04 PM
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At least I don't have to worry about some DLC screwing up my completion. But that sucks, I did enjoy both Prototype games

Forum Posts: 1063
Comment #9 by TrishTheDish
Thursday, June 28, 2012 @ 04:06:35 PM
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It's hard to feel sorry for them when they had the gall to charge full retail price for this game, which really can be described as "Another Open World Game". It's getting to the end of the 360's lifecycle, publishers really need to do something about how overpriced almost everything is.

Since this game wasn't geared towards Microsoft's coveted "casual" fanbase in any way, shape, or form it never had a chance as "core" gamers are much too wise to fall for these kind of full retail traps.

Forum Posts: 892
Comment #10 by The Destroyernatorer
Thursday, June 28, 2012 @ 04:15:35 PM
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This is awful news. I loved the Prototype series.

Forum Posts: 182
Comment #11 by Ephidel
Thursday, June 28, 2012 @ 04:24:56 PM
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I just got Prototype(1) yesterday. Excellent game, released in '09 I think, same year as The Saboteur. Both well worth it.

Acti should blame their dogshit CoD spamming for this and not the Developer. Acti have been the ones trying to breed a generation of dumbshit, brainless FPS "gamers", no wonder a decent free roam game ends up getting forgotten. Same thing happened to Pandemic, Ruffian is getting shafted slowly and all free roam titles are falling out of favour because "people" want games to be spoon-fed to them. As soon as they are the ones told to make their own fun, they lose interest because of their inherent short attention spans and ADD/ADHD natures.

Great games will always be underappreciated as will great developers, the same goes for all forms of Art and Media. The greatest Artists, Musicians, Film Directors... all of the best ones never get the credit and recognition they deserve, but Radical Games will survive in some form. The core team will be rehired, the core game design in Prototype will be reiterated and improved upon, the core ideal of making great games will never die. Tim Schafer is testament to that, and no matter how much Halo, CoD, Battlefield or any other mass-marketed, money-grabbing shite that garners all the praise and attention is shat (shitted?) out, the core gamers, the true old-school and the people with the vision and the passion to produce the best games possible will forever live on as long as the industry exists.

Tl;dr : Acti are a parasitic cancer, true games/gamers/games developers will never die.

Forum Posts: 191
Comment #12 by ktilla23
Thursday, June 28, 2012 @ 04:46:08 PM
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This sucks, although i didn't like Prototype too much The Simpsons games in early 2000s by them where some of the best games from that generation. I'm going to miss them. :(

Forum Posts: 191
Comment #13 by ktilla23
Thursday, June 28, 2012 @ 04:47:44 PM
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Oh and i think they did a good job on the Crash series in late 2000s.

Forum Posts: 220
Comment #14 by DarkGin87
Thursday, June 28, 2012 @ 04:48:17 PM
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wonder if we will we them making content for COD

Forum Posts: 196
Comment #15 by DOA_Rose
Thursday, June 28, 2012 @ 05:02:57 PM
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so 4 dev teams isn't enough for CoD? I was really looking forward to a Prototype 3.....

Forum Posts: 231
Comment #16 by Infomouse
Thursday, June 28, 2012 @ 05:04:42 PM
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I blame game producers. When your marketing budget is 3x larger than your development budget, there is a problem.

Forum Posts: 2
Comment #17 by Damodar Thade
Thursday, June 28, 2012 @ 05:07:06 PM
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@5 both infamous and prototype are fun but very different games. infamous is vastly superior in allmost every aspect when you take into consideration story, graphic style, character development and mission structure.

Forum Posts: 194
Comment #18 by Kaskade
Thursday, June 28, 2012 @ 05:07:15 PM
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Let me guess, good ole Bobby Kotick will force them to make another COD game

Forum Posts: 8
Comment #19 by LORD LEGOMAN
Thursday, June 28, 2012 @ 05:10:18 PM
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thats another devoloper theyve murdered.
if any dev's read this dont sign for activision, they will kill you.

Forum Posts: 155
Comment #20 by Akatsuki Sw1tch
Thursday, June 28, 2012 @ 05:19:47 PM
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More sour news for the industry, I enjoyed Prototype 2 & wish the team all the best in the future.

Forum Posts: 1
Comment #21 by Shadowoso323
Thursday, June 28, 2012 @ 05:37:05 PM
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just because games dont sell, doesnt mean they have to shut down a company. Developers make great games with other publishers until "Activision" buys them. Then they get kicked to the curb. First Blur and 007 Bloodstone(Bizzare Ceations), then DJ Hero franchise and now this. Prototype is a great game. Now, im just hoping Prototype 2 will be in a cheaper price.

Forum Posts: 120
Comment #22 by alklein35
Thursday, June 28, 2012 @ 05:47:27 PM
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@19 Just like every single other publisher ever in the history of forever, and will in the future, if you don't make enough money with your products.

I'm not defending Activision or anything, but why are people attacking them? Would you keep a developer running if they weren't making enough for it to be worthwhile?

Forum Posts: 397
Comment #23 by Lord Arkhan
Thursday, June 28, 2012 @ 05:48:12 PM
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I was just wondering if anyone else did the math on this? 250,000 at $59.99 makes a total of around $15 million. How much did they send on the game that this is not a good number?!?

Forum Posts: 469
Comment #24 by francisrossi
Thursday, June 28, 2012 @ 05:52:42 PM
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I fear for Visceral Games, which apparently has to sell 5m just to break even. These budgets are idiotic.

Forum Posts: 20
Comment #25 by Masterchief950
Thursday, June 28, 2012 @ 06:06:27 PM
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@23 perhaps you don't fully understand the game industry. Costs money to create the game and then produce it along with paying the employees also developers/publishers don't get the full 60 because stores have to make money along with any middle man if there is any which there normally is for mom and pops shops. Etc etc in the end they'd be lucky making 40-45 per game.

Forum Posts: 714
Comment #26 by Bajan Elite
Thursday, June 28, 2012 @ 06:16:38 PM
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@23 Not mention not every copy would have been paid for at full price, trade in promos, coupons, price sales etc.

@9 Just because you dislike a game and feel like it wasn't worth the price, doesn't mean they deserve this. They are hard working men and women who need to to make money just like the rest of us, to support themselves and family just like the rest of us. You are just a hateful immature and ignorant fool, you say its hard to feel sorry for the developers because of the product they produced and the price they charge even though developers have nothing to do with the prices. Then you contradict yourself by saying "publishers really need to do something about how overpriced almost everything is." So you clearly know that publishers decide the price yet you bash the developers for the price. Fool.

Forum Posts: 0
Comment #27 by Dodgyknees
Thursday, June 28, 2012 @ 06:24:55 PM
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@4 Why would Activision be rubbing their hands? They invested in a studio which lost them money. Your comment makes no sense whatsoever.

@23 Your naivety is stunning. So you think the all of the money you pay for a game goes straight to the developer? You think the retailer (eg Amazon) sells it for nothing? You think advertising and promotion costs nothing? Good god...

Forum Posts: 290
Comment #28 by FroZeNSouL
Thursday, June 28, 2012 @ 06:27:03 PM
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ffs >_<
devs would have made something really decent from P2, handled amazing compared to all the other freeroam games.
Dont normaly want DLC as messes with completion, but this games really demanded a decent story expansion detail deaper into what Mercer wanted to achieve, or a final outcome to the events at the end

Forum Posts: 3
Comment #29 by Spastic Manatee
Thursday, June 28, 2012 @ 06:31:01 PM
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I fear for Bungie. Having signed with Activision, anything could happen.

Forum Posts: 106
Comment #30 by DEFCON 1
Thursday, June 28, 2012 @ 06:38:04 PM
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Here's the solution for developers. Next time Activision approaches you with an offer to buy your studio, tell em to fuck off, and give them the finger.

Forum Posts: 468
Comment #31 by GDMFS0AB
Thursday, June 28, 2012 @ 06:43:45 PM
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@11 Or maybe scumbags like you should buy it day one. Instead of waiting for the bargin bin. That way publishs would make the money and the devs would be commended for their work.

Ever thought of that?

Forum Posts: 23
Comment #32 by SydLosttarot
Thursday, June 28, 2012 @ 06:50:00 PM
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@17: Maybe if I had played through the first one, the story and character development aspects would have been better for me, but they weren't. They weren't bad by any stretch. Hell I said I preferred Prototype overall and that isn't exactly worthy of the Bard. I liked the way the world was delivered to you though through the targets you absorbed. The challenges were more entertaining to me for Prototype and I liked the setting more---all subjective. Graphically, yeah Infamous is better. Don't really care about graphics in general though. The looks were serviceable to me and fit the aesthetics for Prototype. You can again feel free to boo me for my opinion.

I do wish I had expressed the first time that I hope the people at Radical land on their feet. I didn't mean to sound terse or dispassionate before.

Forum Posts: 23
Comment #33 by SydLosttarot
Thursday, June 28, 2012 @ 06:52:03 PM
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Again made an error in posting. I don't believe you down-voted me #17. I'm not on my A-game at all.

Forum Posts: 200
Comment #34 by Insane Sugar Rush
Thursday, June 28, 2012 @ 07:07:46 PM
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Bungie is remaining an independent studio. Activision is merely publishing their games

Forum Posts: 397
Comment #35 by Lord Arkhan
Thursday, June 28, 2012 @ 07:11:28 PM
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I do realize that not everything goes to the developer but after the stores cut and promo things it would not drop the value down but such a large margin that they would have made nothing. The point is they have their cash cow in CoD which can much hundreds of millions so a game that makes up to $15 million before deductions is not a bad thing. The problem is Activision only cares about 1 thing, money. Prototype 2 didn't make as much as COD so it wasn't worth the time and effort needed to keep that division open any longer. This way they can focus on more cut and paste games.

Oh and as for retailers taking a chunk you would be surprised at how small of a chunk they actually get when it comes to new games.

Forum Posts: 117
Comment #36 by SonikkuHedgehog
Thursday, June 28, 2012 @ 08:29:04 PM
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Crash Bandicoot could use a nice reboot right about now.

Forum Posts: 455
Comment #37 by DamagedWill
Thursday, June 28, 2012 @ 08:55:43 PM
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This is sad news. Prototype 2 was leaps and bounds better than it's predecessor. It's sad just because it didn't do very well they have to shut down the whole thing. Everything can't sell like Call of Duty.

We need to take a thing or two from CD Projekt RED and 4A Games on how to make stellar games for half of what these American companies poor into theirs.

They sell decently and still make a profit.

Forum Posts: 749
Comment #38 by andami
Thursday, June 28, 2012 @ 09:01:44 PM
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I love how people are blaming Acti. No company is going to take a loss just so people aren't fired. It's a business, not a charity.

Forum Posts: 89
Comment #39 by strawberry
Thursday, June 28, 2012 @ 09:22:05 PM
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I call it now. They'll help with another cod title -_-

Forum Posts: 1329
Comment #40 by FFFreak1129
Thursday, June 28, 2012 @ 09:51:09 PM
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Sad news. I hope the people that get laid off can find new jobs fast.

Forum Posts: 2200
Comment #41 by cheevo360
Thursday, June 28, 2012 @ 10:11:27 PM
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God sake Prototype 2 is amazing and yah strong sales since launched. Activision?? Please be grow up.

Please 2K Games, EA, Ubisoft, Square Enix or other publisher to get this developer back up because this developer is good and they made Prototype 2 is fun and good game. :)

I just wish Radical Entertainment is with other publisher not Activision in first place!!

Forum Posts: 3711
Comment #42 by THE DEADLY DOG
Thursday, June 28, 2012 @ 10:48:06 PM
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Tragic. Hopefully these guys and gals will be able to find new homes and help to produce more games.

Forum Posts: 5
Comment #43 by HVAC Techie
Thursday, June 28, 2012 @ 11:45:15 PM
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EA and Activision... they're competing for worst gaming company.

Forum Posts: 0
Comment #44 by ThatLittleFunnyDude
Friday, June 29, 2012 @ 12:25:20 AM
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First Big Games and 38 Studios. Now this. The gaming industry has gone to shit and is only going down further.

Forum Posts: 129
Comment #45 by Earth Djinn
Friday, June 29, 2012 @ 01:10:51 AM
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I just picked up Prototype 2 about a week ago. This is sad news. I loved the first one, and the sequel is really good, too.

It's a shame we'll never get a Prototype 3.

Forum Posts: 48
Comment #46 by Ninja Sharingan
Friday, June 29, 2012 @ 01:20:42 AM
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Here's hoping that what's left of radical team are approached by square enix and don't get stuck making fucking cod dlc

Forum Posts: 195
Comment #47 by Boylin
Friday, June 29, 2012 @ 02:20:43 AM
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What's this cod game that everyone's talking about? I know about SEGA Bass Fishing but didn't know about any other fish-based games other than Feeding Frenzy.

Forum Posts: 271
Comment #48 by the action frampton
Friday, June 29, 2012 @ 04:40:03 AM
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@11 I stopped reading when you called Halo 'mass-marketed, money-grabbing shite'

Forum Posts: 518
Comment #49 by DOPE BOI
Friday, June 29, 2012 @ 05:08:33 AM
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If MS was smart they would step in and start hiring these devs getting fired from these goods games. They could get these great talents to start working on some fresh new IPs. Yet I know that wont happen, as MS is focused on us to be able to Causally Kinect to our 360.

Forum Posts: 686
Comment #50 by Stormy2k
Friday, June 29, 2012 @ 05:59:58 AM
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Acti invested money in them to make a new game, the sequel didn't sell well, it didn't make enough money, the team is let go.

This is buisness and Im glad half the people quoting in this thread aren't in charge of a Publisher because you'd drive it under buy keeping on devs that don't make you a profit because you feel sorry for them.

Forum Posts: 686
Comment #51 by Stormy2k
Friday, June 29, 2012 @ 06:01:08 AM
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Forum Posts: 102
Comment #52 by BlackRiderRazil
Friday, June 29, 2012 @ 08:15:59 AM
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@50: The problem is, most publishers seem to be run on an entirely High School level of fiscal understanding. Most high schools have football teams that pull in FAR more money than they require to maintain. But instead of reinvesting the money in the school and other programs, it all goes back into football while other programs that schools SHOULD have are left to starve.

Its the same thing here: CoD makes more money than it could ever hope to cost Acti (and seriously, at this point if Acti is spending 10s of billions on development/marketing of CoD they are REALLY piss poor at money management), but instead of taking that extra profit (all those billions) and going, "You know, CoD is good, its set. Lets take some risks with other developers and let them try something new with a realistic expectation" they go "Here, take five studios into CoD, here's 10 of the 15 billion dollars you made last year, doit again." Its bullshit. CoD will sell, use those ridiculous profits to support your more risky ventures. Movie studios, directors, and actors do that a lot, Gary Oldman being one of the most famous. He takes big jobs like Batman then uses money from that to support smaller ones he's passionate about.

Forum Posts: 1675
Comment #53 by Jack Frost
Friday, June 29, 2012 @ 11:28:02 AM
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The problem with business is that it runs under the unsustainable notion that in order to rate as a "success" one must make more money this year than one did last year.

Coupled with the fact that money is finite and profits will plateau at some point, companies will then do a lot of stupid shit (i.e. fire employees, cut corners on the quality of their products, move production overseas, buy lawmakers to write regulations in the company's favor, etc.) to chase this unsustainable notion.

The problem with Prototype 2 is that while it was a fun title, it was entirely too short. I was able to complete the game twice in 3 days, the second time on the hardest difficulty. And to think that the RadNet challenges and the awards given for completing them were enough to keep people from trading the game was particularly short-sighted.

This kept a decent amount of used copies in circulation and this cycle repeated itself over and over when new players opted to buy the used version and then completed it in short order and returned it to the store.

Forum Posts: 182
Comment #54 by Ephidel
Friday, June 29, 2012 @ 04:31:06 PM
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One thing to add @31 : The developers get no money from the sales of the game. That goes for any game and/or any developer. All money from the sales goes to the publisher, distributors and retailers.

The developers are paid at the start and/or end of each project for a pre-agreed fee. Whilst your comment has some merit, saying that a sequel is more or less likely to be commissioned depending upon the sales, we are talking about Activision. Activision being notorious for dissolving and ruining developers if a title does not achieve unrealistic and grossly overwhelming and disproportionate sales. Back in 2009, I had other games to play, far too many and just like The Saboteur, Prototype was largely overlooked. Is that my fault?

Things aren't black and white, they never have been nor will be, but if Activision are willing to close down any developer they own at the drop of a hat, that's their foul, not ours.

Forum Posts: 4
Comment #55 by LeviXLush
Friday, June 29, 2012 @ 06:19:41 PM
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I wonder why they didn't have enough money...I wouldn't get a Prototype game unless you paid me whatever the retail price is now.

Forum Posts: 1
Comment #56 by Shadowoso323
Friday, June 29, 2012 @ 06:27:55 PM
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almost forgot... Activision means:


Forum Posts: 0
Comment #57 by ARD777
Sunday, August 26, 2012 @ 10:10:03 PM
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"Damn you Activision. Damn you for making me do this."

Forum Posts: 0
Comment #58 by DDisit
Sunday, September 30, 2012 @ 04:04:40 PM
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