Username
Password
    
Xbox One

Xbox One Heading to China in September With BesTV Deal

Written By
View author's profile

Microsoft has announced that it has partnered with BesTV New Media Co. to bring Xbox One to China this September, marking the first ever official Xbox launch in the country. "Xbox One will also be the first system of its kind to launch in China," Yusuf Mehdi, Xbox Corporate VP of Marketing, Strategy and Business writes on the Xbox News Wire.

"The culture of games and entertainment is rapidly growing in China, with nearly half a billion people playing games – roughly a third of the country’s population and more than the entire population of North America," Mehdi adds. "The gaming industry saw massive growth in the last year - generating more than $13 billion in 2013, an increase of 38% in the last year alone. Gamers in China have shown they love gaming – mostly on PC, mobile and online - and game developers in China have been delivering innovative games for years. Creators and gamers alike have eagerly awaited a new generation of entertainment experiences in China."

Enwei Xie has been appointed as General Manager of Xbox China, thanks to his years of experience with Microsoft "both in China and abroad". BesTV will also bring with it "an extensive catalog of content to share with future Xbox One owners in China",  Mehdi noted.

"Our joint venture is committed to providing opportunities for creators to unleash their imaginations for games, online education and fitness experiences for China and beyond. As part of our partnership, E-Home Entertainment is investing to establish an innovation program that will enable creators and developers to build, publish, and sell their games on Xbox One in China and in other markets where Xbox is available."

Xbox One will be heading to China in September 2014.





 
 

User Comments
 

You need to register before being able to post comments.

 


 
Game Info
Developer:
Microsoft
Publisher:
Microsoft

Release:

US November 22, 2013
Europe November 22, 2013
Japan September 04, 2014

Collection:369
Wishlist:83
 
 
Screenshots
 
 
Videos
 
 
MyAchievements
You need to log in or register to use MyAchievements.
 
 
Related News
 
 
Rating
   

0  


90


0

You need to log in or register to rate games.

User Score is based on 46 user ratings.