PopCap's Casual Video Game Hits Coming Soon
Written Tuesday, October 09, 2007 By Geoff WhiteView author's profile
“We’re very excited to be bringing some of our top million-selling casual games to consoles via retail shelves, and eager to see how consumers respond,” said Glenn Drover, Director of Retail Sales at PopCap. “We’ve had tremendous success at retail with the PC versions of many of our games, and these new collections for Xbox 360 and PlayStation 2 are priced even more aggressively, so they should be a hit with holiday shoppers.”
The Bejeweled franchise alone has placed PopCap at the forefront of the burgeoning casual games industry. Bejeweled and Bejeweled 2 have collectively sold more than 10 million units across numerous platforms, and have been downloaded more than 300 million times in the past six years. AstroPop, Feeding Frenzy and Zuma have also enjoyed considerable commercial and critical success on numerous devices ranging from PCs and Macs to PocketPCs, PDAs, and mobile phones, as well as on the Xbox LIVE® Arcade online service.
PopCap Games (www.popcap.com) is the leading multi-platform provider of “casual games” — fun, easy-to-learn, captivating computer games that appeal to everyone from age 6 to 106. Based in Seattle, Washington, PopCap was founded in 2000 and has a worldwide staff of over 160 people in Seattle, San Francisco, Chicago, Vancouver, B.C. and Dublin. Its games have been downloaded more than 1 billion times by consumers worldwide, and its flagship title, Bejeweled®, has sold more than 10 million units across all platforms. Constantly acclaimed by consumers and critics, PopCap’s games are played on the Web, desktop computers, myriad mobile devices (cell phones, smartphones, PDAs, Pocket PCs, iPod and more), popular game consoles (such as Xbox), and in-flight entertainment systems. PopCap is the only casual games developer with leading market share across all major sales channels, including Web portals, retail stores, mobile operators and developers, and game device manufacturers.