Dana White: "EA Doesn't Give a **** About MMA"
Written Monday, July 13, 2009 By Dan WebbView author's profile
In what started out as an internet rumour, UFC president, Dana White, confirmed after Saturday's UFC 100 that anyone appearing in EA's MMA title would not fight in the UFC.
MMAjunkie are reporting that White stated that he was at "war" with EA Sports and insisted that they didn't throw the first punch.
"EA Sports told us, 'You're not a real sport,'" White said. "'We wouldn't touch this thing. We want nothing to do with this.'"
"We put our asses on the line, THQ and the UFC, to make a video-game deal in the worst economy in the world," White said. "We go out there and do this thing, and it's successful, and now ******* EA Sports wants to do a video game. Really? That's not what you told us a year-and-a-half ago."
"You told us you'd never be in business with us. They wouldn't even take a meeting because mixed martial arts disgusted them. This wasn't a real sport. Boy, they got over that real quick, didn't they?"
Furthermore White confirmed that the internet rumour was true and fighters who appeared in the upcoming title EA Sports: MMA title would not feature in the UFC.
"I'm not tap-dancing around this thing or whatever," White said. "I'm telling you straight-up, I'm at war with them right now. That's how I look at it."
Randy Couture is already set to feature in the EA Sports title and White wants to nip that in the bud now and does so with a simple message ... If you lend your likeness to EA Sports: MMA, "you won't be in the UFC."
"You know what the difference is?" White asked. "I'm in the mixed martial arts business. EA isn't ... EA doesn't give a **** about mixed martial arts. They made that very clear."
Strong words from UFC's Dana White there but I still can't get over the fact that EA actually turned down the option of the title first. The question remains, can EA's MMA title bounce back from this without the characters that make the sport of MMA so popular today? Or will money lure over the big characters to appear in the title at the expense of their UFC careers? Only time will tell but I highly doubt it will be the latter.
Tune in this time next week for the next episode of the UFC EA soap opera.