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Assassin's Creed: Brotherhood

Assassin's Creed: Brotherhood is Ubi's "Best-Selling Launch Title Ever" & New AC Confirmed for 2011

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Ubisoft today announced that the latest instalment of their award winning franchise, Assassin’s Creed: Brotherhood, has sold over 1 million copies in Europe, making it their best selling launch title ever in the region.

Geoffroy Sardin, EMEA Chief of Marketing and Sales at Ubisoft, told MCV, “It’s the best launch in the history of Ubisoft’s European sales, and our best-selling launch title ever.”

“If you compare [the 1m in a week] with last year’s ACII sales this is a big jump – so it’s a great achievement,” he continued.
 
Sardin attributes this rise in sales to the game’s new multiplayer, but we tend to disagree and we attribute it to the franchise’s rise in quality from one game to the next.

“The main reason the game has succeeded is that we transformed the brand from a single player one to a multiplayer one,” Sardin commented, noting that 60% of all purchasers are playing the new multiplayer modes. Granted, I’m one of them.

Ubisoft also stated that weren’t affected by Black Ops’ huge boom in sales and Sardin said that they have an active DLC plan in place and plan to continue to support the title via DLC. Much like the free pack that’s coming in December.

Sardin also commented on Ubisoft’s CEO, Yves Guillemot’s assertion at last week’s financials - that a new Assassin's Creed will be shipped out next year - by confirming that there will be another big Assassin’s Creed game coming next year.

“Yes, Yves [Guillemot] mentioned it last week in our financials – and more details will be forthcoming. But what I can say is that next year we will have another big Assassin’s Creed game.”

Active DLC? Super... Let’s just hope the single player gets some love though. Another Assassin’s Creed next year? Ever better.

And with every good news post comes a shameless plug... so if you’re in the UK, don’t forget our Assassin’s Creed: Brotherhood competition is still going on.



 
 

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Game Info
Developer:
Ubisoft Montreal
Publisher:
Ubisoft
Genre:

Release:

US November 16, 2010
Europe November 19, 2010

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